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Without a doubt, search engine optimization (SEO for brevity) has been one of the pinnacles of that enables many and various businesses to flourish in this technological and information age. Naysayers may say that traditional SEO would inevitably die out, but statistics says otherwise and since its inception, it has been shown that SEO is a major factor in contributing to the overall success of an individual company’s marketing strategy. Digital marketing agencies specializing in link building services are still major juggernauts when it comes to shaping a business marketing strategy. After all, every single day 3.5 billion searches are being made (which is consistently growing over time); it would only show and prove just how significant and more competitive search optimization still is and will still be for many businesses in the years to come.
Over the years, SEO as a channel for online traffic acquisition has not seen much change over a decade of its existence—save for continuous optimal updates and polish for a variety of search engines. A pivotal objective in the practice of SEO is pretty much unchanged, and that is to provide an easier avenue for people and searchers to get the essential information or solution they sought for and needed. People successful in SEO do two things quite well which is identifying those techniques that would get them desired results and then putting one hundred percent of their resources into executing and scaling those techniques. And if you possess sufficient SEO acumen, you would exploit these techniques. However, some of you may be wondering how you can find strategies that would guarantee you results—well, look no further as this article made it easy for you.
All you need to do is select one and see if that works for you.
UTILIZE THE BROKEN LINKS IN WIKIPEDIA
Wikipedia is teeming with SEO opportunities that you could largely take advantage of. And it has a multitude of benefits as it is white hat, scalable and powerful. However, some of you might not want to put that much of an effort in finding broken links considering how tedious it is, but if you are aware of Wikipedia’s kink in the editing system, you may soon find many broken link opportunities in your hands. Apparently, the kink lies in the fact that when a Wikipedia editor finds a dead link, they do not delete it right away but add a footnote next to the link that says “dead link” instead.
To expedite the search for dead links process, use a simple search string: “site:Wikipedia.org{keyword}+dead link”. Then visit a page in the search results that is relevant to your site, hit ctrl+f and search for “dead link”. Your browser will then scour the page for any dead links in the references section. If you are looking for an easier way, you can use a tool called WikiGrabber which would allow you to search for dead links on the Wikipedia pages.
SCOUR REDDIT FOR UNCOMMON KEYWORDS
Undoubtedly, Reddit is a hub for untapped keywords as the people who regularly hang out in the website talk about every possible topic there is under the sun. Because of this, you would find a lot of untapped keywords in various conversation threads that you would possibly never find in the Google Keyword Planner. So how is this possible? Say you ran a website that sold phone casings, search for that in Reddit’s search bar and if there is any subreddit, head to that as well. After which, look for the threads where people tend to ask a lot of questions (such as a Q&A thread), and then you can start scouring the thread for potential untapped keywords (bonus points for terms that frequently pop up).
Dedicate a portion of your time in finding potential keywords in Reddit, and you might just find yourself with enough keywords that would last you for a long time.
WRITE A DESCRIPTIVE BLOG POST FOR YOUTUBE DESCRIPTIONS
Undoubtedly, YouTube videos have been dominating Google’s first page considering how in demand they are. And apparently, since Google owns the popular video site, you may likely find that it is not a trend that is going to change anytime soon. However, people uploading these videos seem to neglect the fact that Google cannot read videos and mindlessly throw a few words into the description box that would barely give any definitive content of what the video is about. Remember, Google relies on your video’s text based title and description to determine what the video is about.
Remember, adding a mini blurb, even something as little as a two hundred mini blog for your YouTube video makes it look more professional and would do wonders for your Youtube SEO.
PUBLISH CONTENT WITH AT LEAST A THOUSAND WORDS
Undeniably, longer contents would win over short hundred word blog posts. Longer blog posts work as they are evidently providing more substance and in-depth information to searchers. Additionally, compelling and in-depth content would encourage your readers to share your content online potentially making it into a viral content.
Work on your blog posts, research longer, add any relevant information to it and make it comprehensive enough that would leave your audiences in awe. Then you will see that long and in-depth blog posts would work like a charm.
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